Brioche, the restaurant franchise of Rubis Energy Kenya, has awarded 2 lucky winners with a trip to Paris in the promotion dubbed ‘Taste Brioche and find yourself in Paris’.


The promotion that ran from the 6th of October – 31st of December 2021 required consumers to visit one of the Brioche outlets, purchase Brioche products of choice for no less than Kes 1,000, fill in a participant voucher and drop the voucher with a copy of the receipt stapled to it in the lucky draw box.

The 2 winners, Allan Njeru and Samuel Wasswa, made their purchases at Brioche Karen and Brioche Bomas respectively.

During the award of the air tickets to the winners at Brioche Karen, RUBiS Energy Group Managing Director and CEO East Africa, Mr. Jean-Christian Bergeron said, “We are very excited to provide this opportunity for the winners of the promotion. Our mission to deliver unique products and services to enhance your experience at our stations is one part of our journey with you; redefining customer convenience and bringing customers maximum value across all brand touch points remains a key objective for RUBiS.

Brioche is currently in five RUBiS branded stations (Ojijo, Bomas, Karen, Langata and Thome) with 2 more at RUBiS Loresho and RUBiS Bellevue stations to open by the end of January 2022.

In addition to Brioche, RUBiS’ commitment to customer convenience and value continues to offer world-class products and services such as Ultra Tec fuel with advanced fuel technology, and the RUBiS Card and RUBiS app for innovative digital and payment solutions. The RUBiS App allows for convenient payments of fuel and utilities, locations of over 230 retail stations across the country and home delivery of K-gas.



Founded in 1990, RUBiS is an independent French operator specializing in three business areas: distribution of petroleum products, support and services, and storage. The distribution of petroleum products includes service station networks, commercial fuel, aviation fuel, LPG, lubricants, and bitumen. Storage through RUBiS Terminal provides storage of petroleum, chemical and agri-food products. RUBiS is listed on the Paris Stock Exchange (Euronext Paris) with a market capitalization of 5.5 billion Euros at the end of 2019. With a revenue of 5.2 billion Euros in 2019, and a bulk storage capacity of 3.6 million m3, RUBiS distributed 5.5 million m3 of fuels in 2019 and is recognized in the market for its expertise and quality of service.

RUBiS occupies a strong position in more than 40 countries across three continents: Europe, Africa and the Caribbean.


RUBiS acquired Kenol Kobil Plc in March 2019 and Gulf Energy Holdings Ltd in December 2019. RUBiS Energy Kenya, with a network of over 230 service stations countrywide under Gulf Energy, Kenol Kobil and RUBiS brands, is one of the leading players in Kenya. RUBiS Energy Kenya business units include Retail, Lubricants, LPG, Trading, Supply, Aviation, Commercial & Industrial and Exports to various East African countries. RUBiS Energy Kenya has subsidiaries in Burundi, Ethiopia, Rwanda, Uganda and Zambia.


Brioche is a network of cafés – bakeries and restaurants, and a wholesale bakery focusing on high quality, affordable and convenient, frozen, bakery-pastry and food items inspired by the French cuisine tradition.

Brioche was first established in 2013, with its first outlet in Kigali Rwanda. Over the years, Brioche has grown to serve its customers through various channels and is in two countries in East Africa (Kenya and Rwanda,).

In Kenya Brioche has 5 outlets, all at RUBiS petrol stations:

1. Brioche @ RUBiS Ojijo

2. Brioche @ RUBiS Bomas

3. Brioche @ RUBiS Thome

4. Brioche @ RUBiS Karen

5. Brioche @ RUBiS Langata

6. Brioche @ RUBiS Loresho

7. Brioche @ RUBiS Bellevue

RUBiS Energy Kenya PLC is the local franchise owner of Brioche, bringing the French bakery quality to the Kenyan market and making it accessible to all.


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